Get on board with British Airways centenary year with these special items…
It would be hard to find a more iconic brand than British Airways, and this year it is celebrating its 100th birthday. A century ago on the 25th August 1919, Aircraft Transport and Travel Limited (AT&T), a forerunner company of today’s British Airways, launched the world’s first daily international scheduled air service, between London and Paris. That first flight, which took off from Hounslow Heath, close to today’s Heathrow Airport, carried a single passenger and cargo that included newspapers, Devonshire cream, jam and grouse. Their passenger capacity, comfort and on-board food service have certainly evolved somewhat since the inaugural route back at its conception and they continue to make waves carrying passengers all around the world. To celebrate their centenary they have launched a range of very special products. Here are a few ways you can get a slice of British Airways for yourself…
A WHISKY WORTH WAITING FOR
Whisky lovers will love the limited edition whisky created in collaboration with InchDairnie, the modern Scottish distillers. The partnership will culminate with a centenary dram being served up in 2031. On World Whisky day on May the 18th, the two British brands came together to start the twelve-year process of creating a limited-edition pour for the airline’s centenary. In twelve years time, the cask-aged spirit (created to work perfectly at altitude) will be decanted into 300 limited-edition bottles to be served exclusively on British Airways flights in 2031.
Special Centenary Offerings on board
To celebrate all things British on board, British Airways are partnering with a host of great British brands to enjoy in the skies. This includes an organic, fully compostable coffee bag from London based roasters CRU Kafe on short-haul flights (which is also plastic free) and a special centenary edition afternoon tea with a scone, jam and clotted cream. In a world first, Edinburgh Gin have also created a gin that has been specifically developed to be enjoyed at high altitude. It is blended from 10 botanicals and available on all short-haul flights and through the High Life shop as part of a trio pack. Other items include a Chapel Down 2018 Bacchus wine on the inflight menu bottled exclusively for British Airways and a specially handcrafted bear named Jarvis, after British Airways’ late museum curator, Paul Jarvis.
A Limited Edition Marmite
Love it or hate, there’s no denying this British favourite spread is on par with British Airways as a symbol of the UK. In fact, Marmite’s popularity (and sad lack of stock abroad) means it is the most confiscated brand at airport security – proving how we just can’t head anywhere without this controversial spread! But have no fear for this special limited edition is conveniently sized to fit within the liquid allowance. This special edition jar is available on board all flights from the first of May and will cost just £3.
To find out more and book your flights with British Airways, visit their website here.