Model of the moment Gigi Hadid is not content with just conquering the catwalks, she’s now a designer too.

Following on from becoming an ambassador for Tommy Hilfiger, ‘real woman’ Gigi will launch a capsule collection that conveys her California roots and unique modern style, whilst complimenting Hilfiger’s American-cool aesthetic. Hilfiger is presenting a fresh new vision for his womenswear.

It’s a strategic move to collaborate with her, where the brand gets access not only to her name, but also her fast growing social following.
As well as designing, Hadid will also walk at Tommy Hilfiger’s Autumn/Winter 2016 show during Fashion Week in New York, feature in the ad campaigns, and attend events to promote the new collection.

The 20 year old is excited of the collaboration, “I never thought I would be asked to design a capsule collection, so it still feels like a dream that Tommy approached me to collaborate,” said Hadid. “His company is one that I genuinely love and have been a fan of for my entire life, and Tommy is the easiest, most fun person to work with. I have always looked up to his brand, campaigns and design style.” She continued, “I think our collection celebrates the iconic Tommy lifestyle and mixes a bit of everything: there are styles that are really hippie-chic, styles that are sporty streetwear, and styles that are tomboy but girly; everyone’s is going to love a different part of it.”

2015 has been a fantastic year for Hadid, she has walked in the Victoria’s Secret show, has appeared on numerous covers including Vogue UK and V and fronted campaigns for Versace, Topshop and H&M x Balmain. Social media campaign, #TommyXGigi has already been launched to promote the collaboration. The capsule line is set to hit shops in the autumn of this year.