As with the rest of 2020, LFW is being forced to adapt to the unusual times and has put together a digital-only platform merging womenswear and menswear. See more information and the line-up for London Fashion Week June 2020 here…
For this June, London Fashion Week (LFW) takes a new form, a digital-only platform launching on 12th June and merging womenswear and menswear. The digital platform www.londonfashionweek.co.uk is freely accessible globally for both the public and trade audiences, embracing the cultural commentary and creativity for which British fashion and London are known.
Bringing the fashion community together, the platform hosts exclusive multimedia content from designers, creatives, brand partners, media, retailers and cultural institutions enabling collaboration and bringing together fashion, culture and technology. This new digital experience will work as a global meet-up point, offering interviews, podcasts, designer diaries, webinars and digital showrooms, providing the opportunity for designers to tell their stories and share their experiences from the last few months.
As well as the London fashion week June 2020 schedule, the British Fashion Council (BFC) today releases new data from Oxford Economics, reinforcing the importance of the fashion industry to the UK economy. In 2019, the British fashion industry directly contributed £35 billion to the UK GDP, a 9.38% increase from 2018, with the number of people employed by the industry remaining constant year on year at 890,000 (source: Oxford Economics). Despite last year’s growth, the impact of COVID-19 on the fashion industry is considerable, as 73% of fashion businesses have already experienced order cancellations*. Now more than ever, the BFC acknowledges the necessity to look at the future of LFW and the opportunity to drive change, collaborate and innovate in ways that will establish long-term benefits, develop new sustainable business models and boost the industry’s economic and social power.
See Provisional London fashion week June 2020 Schedule Here